Synopsis
Grupo Elektra is Latin America's largest consumer finance company based on credit sales in its hard goods retail outlets. It has started to internationalize in Latin America but now must to decide whether to enter the U.S. Hispanic market and which of its two core businesses (retail and finance) to emphasize.
Book Details
ISBN-13 :
Publisher :
Harvard Business Publishing
Date of Addition:
2016-08-03T02:51:03Z
Language :
eng
Categories :
Business and Finance
,
Nonfiction
,
BUSINESS & ECONOMICS / General
Usage Restrictions:
Copyright.
