Cross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from diverse cultur...
In the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinat...
Sport is big business in the USA. From collegiate sport through to the professional leagues, the sport industry generates huge revenues, employs thousands of pe...
The international nature of the sport industry requires a global approach to sport marketing practices. Organisations need to develop a good understanding of th...
In recent years, football’s status as "the world’s sport" has shown little sign of waning. From increasing participation at grassroots levels and to the hig...
The international nature of the sport industry presents many management challenges and opportunities for sport organisations. This book brings together cutting-...
What Happens When The Universe Is Not Big Enough For Everyone?
Differences define us. They set us at odds with the world.
How we handle such conflicts establi...
This book showcases new research in sport business management around the world, offering a platform for the international exchange of ideas, best practices, and...